BigXthaPlug, born Xavier Landum on May 12, 1998, is an American rapper, songwriter, and producer who has made a name for himself in the music industry. Best recognized for his thunderous voice and deeply personal lyrics, he’s quickly become one of the most compelling names in modern hip-hop.
As of 2025, fans and industry insiders alike are asking:
How much is BigXthaPlug really worth, and how did he get there?
Let’s take a deep, human look into his estimated net worth, monthly income, and what truly powers his financial rise.
BigXthaPlug Biography (2025):
- Full Name: Xavier Landum
- Stage Name: BigXthaPlug
- Date of Birth: May 12, 1998
- Age (as of 2025): 26 years old
- Birthplace: Dallas, Texas, United States
- Height: 6’2″ (187 cm)
- Nationality: American
- Profession: Rapper, Songwriter, Record Producer
- Genres: Southern Hip-Hop, Trap, Rap
- Record Label: UnitedMasters / 600 Entertainment
- Popular Songs: “Texas,” “Mmhmm,” “Climate,” “Levels,” “The Largest,” “Whip It”
- YouTube Subscribers: 1.09 Million
- Total YouTube Views: 719+ Million
- Estimated Net Worth: $270K – $1.62M (as of 2025)
- Children: 1 (Son: Amar)
Early Life in Dallas
Growing up in South Dallas wasn’t easy. By the age of four, Xavier witnessed his mother fight off an intruder. A haunting moment that taught him early what survival looked like.
Music soon became more than a hobby. His household was filled with soul, funk, and Southern hip-hop: Isley Brothers, UGK, Scarface, and later, Lil Wayne. These artists didn’t just shape his sound, they gave him a language to express pain, pride, and purpose.
High School Football Dreams Cut Short
Though troubled academically, he found purpose in football. After transferring to Ferris High School, he caught the eye of Division 1 scouts and went on to commit to Crown College in Minnesota.
But campus life didn’t come easy. He was caught selling marijuana and expelled, losing his scholarship and future plans in the process.
Rock Bottom and Redemption
Days before his 18th birthday, Xavier was locked up for aggravated robbery—behind bars as his son, Amar, celebrated his first birthday without him. A regret that shifted something inside him.
In the silence of solitary confinement, he found a pen and let the lyrics pour out. Those verses became therapy, then purpose. When he got out, he wasn’t just chasing music, he was rebuilding himself.
Debut and Breakthrough
In 2020, he released his debut mixtape, Bacc from the Dead. Its gritty tone and unapologetic honesty made waves. But it was in 2022 that everything changed.
His single “Texas” went viral, celebrating his roots and earning Gold certification from the RIAA.
This milestone paved the way for his next big move: the launch of his own label, 600 Entertainment, in 2023.
BigXthaPlug Net Worth in 2025
As of 2025, BigXthaPlug’s estimated net worth ranges between $270,000 and $1.62 million, according to publicly available analytics from us.youtubers.me.
This wide range reflects income fluctuations, reinvestments, and potential expenses from his music career and business ventures.
Key Financial Metrics (2025):
- Net Worth (2025): $270K – $1.62M
- Estimated Monthly Income: $57K
- Last 90 Days Income: $212K
- Per 1K YouTube Views: $1.21
- Total YouTube Views: 719,742,251
- YouTube Subscribers: 1.09 million
- YouTube Start Date: June 8, 2019
📌 These figures are estimates calculated from ad revenue, engagement rates, and video view monetization through the YouTube Partner Program.
How Does BigXthaPlug Make His Money?
1. Music Streaming and Sales
- Songs like “Texas,” “Mmhmm,” and “Levels” rack up millions of plays
- With streaming rates between $3,000–$5,000 per million plays, these royalties add up fast
2. YouTube Ad Revenue
- His channel generates $57K monthly on average
- Most viewed content: music videos, freestyles, behind-the-scenes moments
3. Concerts and Tours
- Performs across Texas and nationwide
- Earns an estimated $20K–$50K per live show
4. Merch & Fashion
- Sells branded hoodies, tees, and streetwear
- Popular among fans for authenticity, not just trend appeal
5. Real Estate and Business
- Investing in rental properties
- Expanding 600 Entertainment into a multi-artist platform
Monthly Earnings Breakdown (2024–2025):
- April 2025: $57K
- March 2025: $42K
- February 2025: $39.5K
- January 2025: $31K
- December 2024: $48.5K
- November 2024: $41.7K
- October 2024: $53.2K
- September 2024: $24.9K
- August 2024: –$195K (business loss)
- July 2024: $23K
- June 2024: $29.3K
- May 2024: $30.4K
🔍 Note: The August 2024 loss may be attributed to label investment or high-scale production expenses.
Recent Career Highlights
- “Mmhmm” charted at #93, then peaked at #65 on Billboard Hot 100 (2023)
- Released Take Care (Deluxe) in 2024 with deeper emotional narratives
- Continues signing new talent under 600 Entertainment
Family and Personal Life
Beyond music, fatherhood defines him. His son Amar is often mentioned in interviews and songs. A constant reminder of why he keeps grinding.
Though he keeps his romantic life private, he’s open about his commitment to growth, as an artist and a dad.
Cars and Lifestyle
- Dodge Hellcat — his signature ride
- Mercedes-Benz AMG — sleek and commanding
- Lives comfortably, but isn’t overly flashy. Most of his spending goes back into his brand and business.
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Final Thoughts
BigXthaPlug’s journey is raw, human, and still unfolding. He’s not chasing clout, he’s building something real. From writing rhymes in a cell to running his own label, everything he’s earned has come through pain, purpose, and persistence.
With a net worth between $270K and $1.62M, he’s not just making money, he’s making meaning.
And for his fans? This is only the beginning.
FAQs
What is BigXthaPlug’s net worth in 2025?
BigXthaPlug net worth is estimated to range between $270,000 and $1.62 million.
How much does he make per month?
He earns an average of $57K per month, mainly from YouTube and music.
What caused the -$195K loss in August 2024?
Most likely a business investment related to music production or label expansion.
What’s his most streamed song?
“Texas”, a Gold-certified anthem to his roots.
What label does he run?
600 Entertainment, founded in 2023, signed several Texas-based rappers.
Does he have kids?
Yes — one son, Amar.
